Maldives launches global PR push with new representative appointments

Maldives Marketing & Public Relations Corporation has appointed PR Agencies in China, Germany, UK, France, India and Korea.

The PR agencies roles would be as a liaison body for MMPRC in implementing the destination’s PR strategy in the respective markets for a period of one year from July 1st.

The re-appointment of McCluskey International will allow MMPRC to maintain its constant presence in the UK market, identify and implement best strategies to improve the market performance.

The main objective of re-appointing McCluskey International is to continue to strengthen the destination’s image and increase the number of arrivals to the Maldives. The appointments of Travel Link Marketing in China, Kaus Media Services in Germany, Interface Tourism in France, Think Strawberries Luxury Travel Marketing in India and S Marketing & Communications in Korea will further strengthen the Maldives’s presence in key markets.

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